Amount Of People Using Facebook New Updated 2019
Amount Of People Using Facebook
This year, 169.5 million individuals in the US-- or over half of the populace-- will use Facebook, a 0.9% boost from 2017, according to our estimates.
By the end of the forecasting period (2022 ), we anticipate Facebook's individual base to grow to 176.3 million. That's many thanks, in large component, to older demographics.
How Old Are Facebook Users?
While more youthful users are leaving Facebook at an also quicker pace than we formerly expected, older age are accessing the social platform a lot more-- particularly the 55-to-64 and 65-plus age groups.
" Each of those age will include roughly 1 million brand-new individuals in 2018, which is meaningful taking into consideration Facebook's user base as a whole will certainly enhance by just 1.6 million," stated eMarketer elderly projecting expert Chris Bendtsen. "What this means is that Facebook is including extra brand-new older customers than it's shedding more youthful ones."
In general, Facebook's use among 55- to 64-year-olds will certainly raise by 4.9% in 2018. And also use among those 65 and also older is anticipated to enhance by 6.0%.
At the same time, Facebook's usage amongst those 11 as well as more youthful will certainly decrease 9.3%, while those in the 12-to-17 age group and those in the 18-to-24 age group will certainly decrease by 5.6% and also 4.5%, specifically.
Teens might be shifting from Facebook, however it's still the No. 1 social media amongst millennials, Gen Xers as well as boomers.
As a matter of fact, infant boomers prefer Facebook over other social applications, like Pinterest, Instagram and especially Snapchat. This year, we expect 31.9 million people in that associate to utilize Facebook.
" Facebook is still carrying out well in these older age groups," said eMarketer major analyst Debra Aho Williamson. "It's true that Instagram is gaining strength among those 35 as well as older, yet Facebook remains their system of choice."
" It's where their loved ones are, and its features are familiar and also safe," she included. "Regardless of Facebook's widely publicized problems with information privacy, hacking and also fake information, many users in these age are still using it."